If they actually claimed to be a University, they would do what Trump did: establish a physical location and convince some gullible people to shell out big bucks to attend phony "classes" there. Instead, it's just this YouTube channel that people watch for free. It's true that they ask for donations from viewers, but that's not so terribly unusual.
At the very least, they would claim to have a real-world University that the channel was operating from, thus affording them a credibility which is otherwise lacking. The people in the videos would claim to be "researchers" for or connected to the University, presenting their "findings" for the general public.
But they don't do that. Instead, the people giving the videos always state who they are and what kind of work or group they're connected to. They don't claim to be fricking professors.
And I said "gimmick", not joke.